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MyMoney iBOP named in ‘SMART 100’ Index smart-100 Sydney, May 28, 2015. iBOP has been named one of Australia’s most innovative products or services, in one of the largest and most audacious innovation awards of its kind in Australia – the Anthill Magazine ‘SMART 100’ Index.

About the iBOP  

iBOP® provides access to online scheduling of tasks, standardised pitch templates, business and operational planning, customisable analytical scorecard for rating purposes, presentation tools,  business forms, financial forecasting and rules based engine. The approach was to address the key functionality many of the functions required to start up a business and operate. The business tools are integrated providing ongoing access from a PC to a tablet. Access to the functionality can be either direct with entity or alternatively advisers may offer the services as part of a complete or partial package of services complimenting existing relationships.
 

The innovation initially came to life when a Secondary School student in Sydney when looking for a simple solution to start up and manage new business ideas. Large numbers of standalone documents and templates exist in various formats, however, a simple online solution with simple easy to use features was difficult to find. 
 

The tool business support tool operates within a cloud based environment, enabling access via multiple access platforms where the business can access and own the information but provide access to their advisers including accountants, consultants, bankers, lawyers, staff, investors and many other potential users. The ability to manage the user plus manage the individual access to various functionality provides flexibility and transparency of the process. Having the ability of users to work on the information of the business within a central location reduces the need to continually email documents about the business and try to successfully merge contributor comments and feedback. Providing a generic solution customisable to specific companies and industry enables the flexibility for competitive solutions for business and advisers.  

About the Smart 100
  The SMART 100 Index was created by Anthill Magazine in 2008 to identify and rank Australia’s 100 most innovative products, proving to be one of the largest surveys of its kind in Australia.   In 2015, in response to a record volume entries, the program was extended to include the TOP 100 SMART SERVICES and the TOP 100 SMART PRODUCTS, in addition to the SMART 100. “In true Anthillian style, the SMART 100 is an ever-evolving, ever-improving experiment,” said Anthill founder and Editor-In-Chief James Tuckerman. “It identifies and ranks new Australian innovations by applying a combination of crowdsourcing, collaboration and common-sense. We employ the judgement of ‘mavens’ and readers. “Unlike your average awards program, we don’t lock a panel of expert adjudicators in a small room. Neither do we demand a thorough analysis of each applicant’s P&L statement. We don’t even request an historical snapshot of ‘runs on the board’ or commercial achievements. “This is because innovation is future focussed. It is about identifying and solving problems in ways that will change the way we live, do business and think.”

What is a ‘maven’?
 

Academics have known about the existence of Mavens for many years, claiming they have a particular psychotype. However, it was Malcom Gladwell’s book ‘The Tipping Point’ that really brought attention to this underutilised group in society.   Gladwell described Mavens as “those who are intense gatherers of information and impressions, and so are often the first to pick up on new or nascent trends”. ‘Maven’ is a Yiddish word that means, literally, “one who understands”.   According to Tuckerman, “The maven’s unique talent is his or her ability to unearth and identify, from all the new products and services available in the marketplace, the innovations that are worth propagating. A maven also generally has the ability to communicate the potential of the innovation to the broader public and, therefore, plays an integral role in the mass take-up of any innovation.   “These people have the ability to identify innovations that will meet an important need for the population. The hypothesis is that Mavens will provide a more predictive measure of innovation than mass consumers or, indeed, experts in the field – because they have a unique ability to identify the importance and relevance of an innovation.”  

What is Anthill Magazine?
 

Anthill was initially launched as a print magazine, in September 2003, by its current editor-in-chief James Tuckerman, who at the age of 26 quit his day job, departing a promising career in corporate PR, to pursue his own entrepreneurial journey. It is for entrepreneurs by entrepreneurs.
 

Since then, it has evolved into one of Australia’s leading online communities for Australian business owners. It is dedicated to innovation, entrepreneurship and the commercial development of ideas.      

For further information about iBOP, contact:
Graham Chee,
Co-Founder and Managing Director

Telephone: 02 8338 8900
Email: graham@mymoney.net.au

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